December 12, 2018
RSS
5 Google Algorithm Updates That Changed The Way You View The Internet

Google is still gunning for digital marketers that attempt to manipulate search results. An unofficial update dubbed ‘Fred” rattled some SEO companies last week whilst many others (like ourselves at LogicalJack) are rejoicing an increase in traffic. Although Google has not officially acknowledged an algorithm update, it appears Fred is an extension of Penguin designed … Read more

Adios! Google PageRank

  Courtesy Of Cornerstone Cellars April 15th 2016 saw the demise of the classic 1-10 Google PageRank scale, although it had not been updated for a few years, Google PageRank had been the go-to tool for SEO’s and Website owners looking to improve their rankings. So What Is Google Pagerank? To put it simply, Google … Read more

The Ever Growing Complexity of Google Search.

It’s staggering to think about just how far Google has come over the years to connect us to the information we seek, or want to get out there to our ideal audience as a business. I got to thinking about some of the changes over time, after coming across an article over at Wired that talked about … Read more

Google Apps and Email for Business

  Trying to find an integrated system that can link email and apps for businesses are surprisingly hard to come by. There are few systems out offer a wide range of options to a variety of different businesses in lots of different fields, but Google seem to have adapted a range of apps and email … Read more

The Battle Of The Search Providers

As Yahoo’s market share jumps 1.6% the search engine wars are back on with a vengeance. Whenever companies think about SEO their automatic response is almost always to consider what ‘Google’ will think. However, if you haven’t started to think about other search engines then now is almost certainly the time. In November Firefox ditched … Read more

Are You Mobile Friendly? Take The Test

Having a mobile friendly website used to be all the rage, however it’s fairly standard nowadays – if you have undergone a redesign in the last year or two then your website is probably mobile friendly. Mobile still plays a big part of the user experience and recently Google announced a mobile friendly test tool … Read more

Google Translate – Is There More To It Than Meets The Eye?

The Google Translation Engine is a key component to the Google Empire and an integral part of the way we use the internet. However, the way that this tech has been implemented through their apps has raised questions by users and developers alike. The Google translation engine is an automated translation system that has the … Read more

Best Practices Speak Louder Than Words

In 2005 Google launched the Google Advertising Professionals (GAP) program to certify individuals and companies who had completed the training, and finished the exams. At the time there were a lot of “experts” who would build or maintain campaigns. who themselves had very little experience or knowledge of the system. The GAP certification was introduced … Read more

The Definitive Guide to Website Marketing Tools For Start-ups

Among the many things that many webmasters seem to be in the dark about are the many marketing tools available for websites. Questions that you often hear range from ‘what are they?’ to ‘why do I need them?’ to ‘which tools should I choose?’ This article aims to answer all of those questions. The purpose … Read more

Google’s 2014 Search Quality Guidelines Leaked

One of the many tasks of an SEO is predicting the future of search and how this will have an impact on your website – if you don’t consider future changes then you are only lining yourself up for troubles in the way of ranking drops or even penalisation. Part of this comes with staying … Read more